Misleading Headings and Item Descriptions

Brands and names need to have a clear connection to the item you are selling.

Example
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Example

Permitted Items

To enter in the title or description the actual brand to describe its object
To indicate in the pictures and description the actual properties of the goods such as condition, size and color
Use images from a webshop with permission from the copyright owner

Unauthorized Items

To print trademarks or names in the description that you sell in other ads
Writing headlines and descriptions that are otherwise misleading or do not describe the item being sold correctly
To use other brands or names to describe their product
Using other members’ images without permission

For example, if a buyer searches for “Adidas” and gets ads where a seller has written “shoes that are similar to Adidas” then this gives misleading search results and a degraded search experience. It can also create problems for the seller because the buyer can expect to get a different item from what the seller is actually selling.

Using unauthorized images means that the seller infringes someone else’s copyright.

More information:

Example

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